It would be easy to try and sound a bit un-Proper and talk about what a landmark event this was; a world renown photojournalist Instagraming his way around…
Not content with a shiny new website and a brand new season’s worth of wonderful schmutter, Garbstore have just delivered their AW14 shop look-book to our virtual door. As…
Peggs and Son have currently got in more bags than a Barnsley lapdancers. Rucksack bags, wash bags, helmet bags, satchel bags, money bags (wallets) and even bin bags.…
Is it me or is are jackets going a bit heritage again? Now the cold is drawing in, I’m facing a daily battle of pertex versus wool, my Norrona…
If you’re looking at this site you have to love corduroy. Them’s the rules. It’s item 4 of the Proper Mag Manifesto (following on from: Wearing jackets in…
Now here’s a cosy bunk up if ever I saw one, cowabunga surf dudes O’Neill have been hanging ten with the Beach Boys’ favourite shirt makers to create a…
We’ve done something we never do. We’ve seen something on another site and nicked their pictures. I’m sure ours were in the post, or at least scheduled to…
Fuck genre’s. Yeah, fuck em’. We’re down like that. Eyes Down; a Manchester institution returned this month after a hiatus of around 10 years and we’ve managed to…
Forget about brands & shops doing clothing/footwear collabs, 2014 is all about bricks and mortar. This week Edwin and The Content Store launch Content & Co. in Exmouth…
When the nauses of the internet unite and throw about phrases like ‘wardrobe staple’, ‘shirting’ and ‘bibflange’ it’s a massive turn off, even if I made one of…
It’s that time of year when high street heavyweights JD remind us all just why it is that they’re the ruling monarch in this country when it comes…
Simon & Garfunkel once sang that “the autumn winds blow chilly and cold”, and they were right – they do. But there are ways to beat the bitter…
Once upon a time their were twelve cool kids living in a dirty, dangerous place called New York City. But one day Bil Rock, Breezer, Daze, Jon One, Kel,…
Hold the front page, we’ve somehow managed to convince another woman to do a favourite five for us! Which now brings the female quota up to the staggering…
When is a sweatshirt not just a sweatshirt? Nope, it’s not a trick question nor am I about to adopt a faux-sexy voice and go into an M&S…
Loves the game but can’t stand what it has become. Probably behaved intolerably in his own right but now cringes at the behaviour of today’s overly excitable #youth. He…
Army and Navy. Varsity. Tapered seams. Heroin. It’s the Wood Wood autumn winter selection at Liquor Store. With a theme actually centred around heroes, from this opening description you’d…
Dead men might not wear plaid, but dead-stylish men do. This shirt looks like something one of the guys in The Deer Hunter would have worn at the…
This is the second post in which I’ve referenced Arnold Schwarzenegger of late. But when Saucony decided to release a selection of sneakers called the ‘Running Man’ pack,…
Back with a bang, and layered up ready for that pinnacle of seasons – Autumn; the ‘Knowledgable Knights of The Northern Quarter’ Oi Polloi have got some new…
Leeds, Yorkshire. The land of flat caps, padlocked wallets and pints of bitter. Not a place normally associated with clothing with such a clean and contemporary look and…