Like that girl in the 5th year at Secondary school, Barbour‘s been gaining a bit of a name for itself lately for cosying up closely to just about anyone who asked.
Among loads of others over the last few years it’s smooched with Paul Smith; snogged Steve McQueen; tapped up ToKito; copped a feel with Christopher Raeburn and ‘ad it away with adidas Originals.
Just like that lovely lass, it’s Barbour’s ‘reputation‘ that is so appealing to these other brands. Still using the knowledge they’ve gained over a couple of hundred years, making quality product, and using their heritage and archive to go forward it’s not difficult to see why the ‘lads‘ love her.
Barbour‘s latest ‘bedpost notch’ happens to be a right good one too. They’ve only gone and snared Tokyo’s finest purveyors of ‘The Great Outdoors’ inspired fashion gear: White Mountaineering to put together a small but nigh on perfectly formed little collection available right now from those with the impeachable playground reputation: Oi Polloi.
3 waxed Mountain Parkas lead the way, in either ‘Bark‘ or ‘Navy‘ – both lined with a wave design, that brings to mind traditional Japanese art work whilst at the same time giving a knowing nod to the North Sea coast of Barbour‘s location. The third jacket ‘Stone’ keeps the same design; loads of zips, pockets, press studs and peaked hood, but this time brings that wave print to the fore. Bold, brave and bloody beautiful.
All a bit good, and all very ‘ProperMag‘ if you’re on my ‘WAVE-length“.