Grind London SS17 ‘Euro Trash’

For their latest collection Grind London have harnessed everything that’s good (and so bad that it’s good) about aspirational European dress codes, hence the title ‘Euro Trash’. They’ve managed to distill whatever it is that makes us all want to live a playboy lifestyle with an inner city attitude and create a range of ‘road ready’ jackets, sweats,shirts, tees, trousers and caps. It’s the most appropriate attire you’ll find for blagging your way around the Mediterranean this summer but do be careful when in Moncao as they have bare CCTV cameras over there.

grindlondon.com

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