For a country with fewer than 100,000 inhabitants, Greenland has garnered more than its fair share of column inches of late. It’s a nation that has enjoyed links…
Back when we started Proper, the new brands on the block needed to be sought out in person. The formative years of retail icons like Oi Polloi were…
Our pals from Woodensun are back again with another collaborative project, this time with celebrated artist Russell Maurice, aka Gasius. Though he started his journey in Newcastle, he’s…
We had the brief pleasure of Wai Tsui’s company in the late summer of 2023, as he launched a collaborative project between his own burgeoning brand Hiking Patrol…
We must be feeling furtively festive today, thinking about the impending spell of gift-giving and the consumption of huge plates of food. That’s probably is why we’ve equated…
JJJJound and DESCENTE have unveiled the first chapter of their Winter 2024 collaboration, a finely tuned drop that marries cutting-edge performance with quiet, refined minimalism—perfectly suited for your…
We’re through the looking glass aren’t we? The zeitgeist. The world has changed and those of us who have been around a little longer than most are clinging…
Our Berlin-based pals at AKOG have just been in touch to tell us all about their end of year drop, just in time for what Americans/the English-speaking world…
SEVMID (ID) and Nivelcrack (KR) have just dropped their latest collaborative collection, blending the best of Korean and Indonesian street culture. Taking inspiration from Shin Tae-yong, the legendary…
It’s the time of the year when all the main lads club together and purposely dress like absolute legends/wallies. Christmas jumper season is a statement-making tradition that seems…
The name Sporty & Rich always presents something of a conundrum for us here at Proper. Celebrating health and wealth is fine but to do so overtly via…
Given there’s snow on the ground in a fair portion of the UK, the thought of hiking right now is reserved for the hardiest of souls, and the…
The first fall of snow here in our part of the world last night heralded the official arrival of Big Jacket Season®.The sound of swishing on this morning’s…
Japan is still very much a safe bet when it comes to clothing, certainly from the perspective of me, sitting here writing about clothing from an office in…
The Karakoram Jacket is one of the most iconic mountaineering jackets of all time. There’s very little else to say on the matter tbqhwy but we’ll try and…
Shot in the historic Japanese city of Kamakura, on the island of Honshu, Goldwin’s winter lookbook comes hot on the heels of their autumn iteration. This effort captures…
When you’re not sure what colour to place on your feet, the sensible answer will only ever be to go with something multicoloured. Saucony are here for such…
One of the key missions of Café Mountain is to always deliver ‘well-balanced leisure goods’ that bear their name. That manifests itself as a cool collection of practical,…
As a perennial player in the world of outdoor clothing, it should be absolutely no surprise that they’re using nature as their inspiration for their new range for…
I’m gonna go seriously self-indulgent for this one. This shoe is a blast from my own personal past. I’m thinking early 90s, when hoarding boxfresh footwear wasn’t a…
Futsol is a brand born out of the soul of football. It originated from a casual kickabout on a sun-soaked beach in Alentejo, Portugal, and draws inspiration from…