Generally, we try not to get overly excited in the Proper office. Maybe it’s our innate Northern pessimism, or maybe it’s because we simply consume so much nowadays…
There’s a prestigious subset of brands that captivate you regardless of whether you care about what they actually make. Even if you can’t drive, you can’t deny the…
Walk into any respectable boozer with an old-school jukebox and clock its dusty keypad. The two most abused buttons – K4, or whatever code it lives under -…
F/CE is one of those brands we’re frankly guilty of not talking about enough. Everything about it ticks the boxes: oversized, technical outerwear, tasteful minimalist styling, relaxed silhouettes…
In 1964, a man and his wife were racing through the snow-capped mountains of the Italian Alps in a Mini Moke adventure vehicle, chasing the last light of…
Here at Proper, we live for those discoveries that feel almost too good to share. The ancient hardware shop that sells Monsteras for a fiver. The corner shop…
You’ve definitely seen that Instagram trend where everyone’s getting misty-eyed about 2016 – romanticising overnight queues in the freezing cold for streetwear drops, god-awful Comme des Garçons Converse,…
The year is 1995. You walk into a shoe shop and are confronted with shelves upon shelves of technical outdoor footwear. Chunky soles, intricate lacing systems, lumps of…
Christ. January was that long, I feel like I’ve aged about 15 years since I put the last Proper Picks together. But at long last, we’ve arrived at…
Speak to enough people in the fashion-outdoor-lifestyle orbit and, sooner or later, the name Iain Grainger will surface. He’s often described as a figure shrouded in mystery: universally…
Usually in these articles, we like to take things somewhat unseriously. But there are a few brands that change that, and Massimo Osti Studio is one of them.…
To most people, the word ‘Manchester’ conjures images of damp streets, industrial buildings, grumpy locals, dirty canals & ever creeping gentrification. But to a certain subset of individuals,…
Maybe you’ve noticed, maybe you haven’t – but low-hikers are suddenly everywhere. On the street, on the train, outside the pub, usually attached to the feet of someone…
Few brands wear their home country on their sleeve quite like 66°North does. The brand’s identity is intrinsically linked to Iceland, and a little piece of the nation…
Usually you’ll find Nanamica hanging out along scenic coastline, sharing the horizon with sandy dunes & rockpools – but recently they’ve traded all of that for… London. Yep,…
Paris Fashion Week, and its abundance of bright lights, espresso, and intimidatingly cool people, can be overwhelming. There’s so much to see, so much to do, and never…
We were recently lucky enough to fly out to Paris Fashion Week – but don’t worry, we haven’t let the fame change us. We spent far more time…
You’d be hard-pressed to find a product lineage with more of a cult following than the ASICS GEL-Kayano. First launched in 1993 by designer Toshikazu Kayano as a…
Somewhere in the madness of the modern world, bicycles – as a concept – have become strangely intimidating. Surrounded by specialist language, bad moustaches and performance data, they’re…
Fleece may well be the most influential fabric to emerge from the 20th century. Before Yvon Chouinard started tinkering with polyester toilet seat covers (more on that here),…
Anyone who spends enough time on outdoor subreddits will understand they function solely as an echo chamber for people to obsess over their new Arc’teryx, The North Face…