At Proper, we’re always on the lookout for fresh and upcoming brands, it’s probably us subconsciously trying to remain cool. So we were really pleased when new streetwear…
For Madrid-based brand on the rise, unfeigned, the past year has been one of exciting growth as well as a renewed focus on the importance of developing the…
Everyone knows hiking got a pretty hefty boost in popularity during the pandemic. This in turn led to an increased appreciation not just for gear that works, but…
You run a brand creating beautifully designed running garms, do you run? and if so let’s start things off with what’s your favourite place to run? I started…
Starting life over 12 years ago in Copenhagen, Denmark, Les Deux is a growing-in-momentum label that fuses streetwear with a more preppy refined style. Here we speak with founder Andreas Von Der Heide about how…
Steve has always had both feet in the footwear industry. Years of experience working with lots of brands you’ve heard of has culminated in the creation of Meanforme,…
From time to time we notice the arrival of something interesting and new in the stores we habitually browse for retail therapy. Kardo is a name that kept…
This article is taken from Issue 39 of Proper, copies of which should still be attainable here Ladi Kazeem has lived a wild, turbulent and successful life. The…
This whole virus nonsense has really blown a hole in our ability to have fun. Sure, it’s great sitting at home for a few days but being stuck…
This interview is taken from Issue 39 of our printed magazine, which is published twice a year. You can buy back issues here. Alessandro Pungetti. Photo Rick Pushinsky.…
As we continue to mine our vast archive of printed content, we came across this recent classic, from Jacob Negus-Hill, from Issue 39 of Proper. Available in full…
Shortly before Oi Polloi closed its doors at the end of last month, we wrote about Unfeigned here. Though we’re used to French and Italian brands finding their…
Two decades is a long time in anyone’s language and a lot can change. In terms of fashion and trends, it’s also a commonly-referenced period in which things…
Connoisseurs of corduroy clothing, lend us your ears for five minutes. We’ve been speaking to the owner of one of Manchester’s principal protagonists and proponents of said fabric.…
As the world finally wakes up en-masse to the impact Massimo Osti had on fashion, a new book on the early years of his work is about to…
For the uninitiated, can you tell us a little about Amundsen Sports and how it came into existence?I founded Amundsen Sports back in 2009. After a few North…
Sebastian Dixon is the owner of Gone Fishing Vintage, a shop on Oldham Street known locally for three reasons: 1) it’s the best place in Manchester to find…
This article was first published in Proper Mag 39 The Emperor’s New Clothes is a Danish folktale that relates an ethical lesson about vanity. Within it, the Emperor…
this article was first published in Proper Mag 39 There’s a hypothesis that cats keep us as pets. The premise is that cats weren’t forced into domestic roles…
In this archival piece from Proper 38, we sat down with Ray Mears during the covid pandemic to discuss changing work routines, climate change, his role as an…
Raiders of the (L)Osti Archive. First published in Proper Mag 19, Summer 2016 The mythical Osti Archive in Bologna is talked of in hushed and reverent tones, almost…