Black Friday has arrived. The one day a year when people get ironed out over discounted blenders and Jeff Bezos actually refreshes his banking app. Usually, we try not to get swept up in the hysteria. But when SEVENSTORE decide to wade in, it’s a different story.
Our favourite Liverpool-based retailer is currently offering 25% off a hefty selection of gear, with the code BF25 applied at checkout. We’re talking everything from coats and gloves to fancy Aesop Moroccan post-shave lotions – the kind that make dangerously good stocking fillers for your overly hygienic family members.
Below, you’ll find our guide to the top 11 pieces in the sale. We meant to keep it to 10, but that proved near on impossible. Enjoy.
Carhartt C-Logo Archive T-Shirt
You’ve got to look at this Carhartt tee from a logos-per-pound perspective. We count 71 logos (front and back) and the Black Friday price is £30, making it just 40p per logo. You really can’t argue with that in today’s economic climate.
C.P. Company Ballistic Mille Miglia Goggle Jacket
High-ticket items like this C.P. Company Mille Miglia are really when Black Friday comes into its own. With SEVENSTORE’s current deal, you can bag yourself £250 off this beautiful piece of outerwear.
Cafe Mountain – Rambler Cargo Pant
We’re into pretty much everything that Cafe Mountain do, and these Rambler Pants are no different. Hardwearing, good colour, and equipped with plenty of pockets. These will see you far into the New Year.
Such a massive silhouette from Merrell 1TRL. These are the kind of shoes that sell out, and you end up kicking yourself with a not-as-good alternative on foot for the rest of your life. Don’t let that happen.
Hiking Patrol Base LT Down Hat
Haven’t you heard the news? We’re in for plenty more cold weather, and those without proper headwear could be at risk of perishing. Prevent that from happening with this ultra comfy Hiking Patrol down hat.
Human Made Flying Duck T-Shirt
A tee capable of giving Tony Soprano a panic attack.
BEAMS PLUS Muffler Boa Quilting Scarf
Scarves are criminally underrated. Especially during the months when the gusts can reach top speeds similar to that of a 2004 Peugeot 106 (Independence edition).
Anyone purchasing a Patagonia Nano Puff at this time of year will quickly realise that these jackets are for life, not just for Christmas. Basically indestructible, and will almost certainly become the most worn piece of outerwear in your wardrobe. Outrageously wearable kit, especially in a colour as good as this.
Don’t be put off by the ‘Rag’ part of these socks’ name – if we know BEAMS, they’re almost guaranteed to be incredibly premium.
Everyone has that one thing they regret selling, and for the person writing this, it’s a Nanga Aurora Down Jacket. Honestly, it was one of the nicest jackets I’ve ever owned – and I’ve missed it every day since. I’m genuinely tempted to pull the trigger on this one from SEVENSTORE just to finally be reunited.
Cafe Mountain College Logo Tee
Closing out our Black Friday selects with this beautifully simplistic #ivystyle Cafe Mountain tee.
