To mark three decades since the birth of ST95, the brand has looked back to where it all began, not through nostalgia, but by reactivating its original visual language. The result is a capsule range of ST95 x Anna Bergonzini T-shirts, a commemorative project that reconnects the label with its graphic roots through a meaningful and historically grounded collaboration.
Anna Bergonzini holds a unique place in ST95’s history. As the first graphic designer to work alongside Massimo Osti, she helped shape the brand’s earliest visual identity, creating the original ST95 graphic assets at its inception. Thirty years on, this collaboration reunites that foundational partnership, reaffirming the importance of graphic design as a core pillar of the brand’s DNA.
Rather than a straight-up reissues of things that were done almost 30 years ago, the anniversary tees instead reinterpret Bergonzini’s archival design language through a contemporary ST95 lens.
The ST95 x Anna Bergonzini T-shirt isn’t just an anniversary product; it’s a statement about continuity. By returning to the graphic foundations laid at the brand’s beginning, ST95 underscores the lasting relevance of its original design philosophy. In doing so, it highlights how strong visual identity, when thoughtfully revisited, can remain timeless rather than dated.
As brands increasingly mine their archives for inspiration, ST95’s approach contains the right measure of heritage and originality.
To read more about Anna Bergonzini, check the interview with her on the ST95 site here.
See the t-shirts just released here
