Kicks and sandals for all conditions. In recent times the most interesting silhouettes coming from Nike have been from their ACG label. They design for an open minded…
The running shoe comes correct in two new colourways. Perhaps the archetype of adidas and their running shoe range, the TRX first reared its head in the late…
Wellgosh are back with yet more of their smart ‘looks’, where they take clothes you didn’t realise you wanted, photograph them, and in doing so make you want…
The whole GORP trend is probably at its peak right now, and that’s not even a deliberate pun. Is it really a trend in the same way others…
Under new ownership as of just a few months ago, Reebok is a brand with a great history. If you’re yet to read the bulk of this story…
Cav Empt compound their status as one of the most important contemporary brands with another strong season now avaliable at Wellgosh In a recent interview in publication Kalidescope,…
Gramicci’s end of season sale lands just in time for summer. It’s no secret that Gramicci is one of our favourite brands. In Proper 37, we sat down…
Sergio Tacchini x Brain Dead brings a subversive approach to tennis. There’s no name that summarises Italian tennis excellence quite like Sergio Tacchini. The illustrious tennis maverick changed…
Unless you’ve been living under a rock, you’ll either be absolutely enthused by Arc’teryx’s meteoric rise to fame or utterly bored of it. If you’re a Northerner with…
Wellgosh just landed on a goody bag and it’s an oversized techy fit that blends together work from the likes of And Wander, NY’s LQQK Studio, Seoul’s THISISNEVERTHAT,…
Scarlet and Indigo, whatever. This Made in England 1500 has more than a hint of West Ham/ Aston Villa about it as far as I’m concerned, which would…
At the centre of Wellgosh’s weekly curated outfit is a Carhartt WIP fleece that, in typical Carhartt fashion, has numerous technical details like mesh lining and nylon overlays.…
Traditionally, Proper Mag is a Menswear magazine. But it is 2021, afterall, and most clothes are unisex, which means that when Wellgosh sent us this fit they’ve styled,…
Wellgosh often flirts with workwear. This week, with their latest Wellgosh Wears guide, the retailer does more than subtly touches workwear on the hand. By combining a heavy…
The world’s favourite commercial holiday is approaching rapidly. If you’re sensible, you’ll use this time to procure some Christmas gifts; if you’re like us, you’ll probably use the…
Everyone likes to declare someone or something the King. It’s an accolade that gets thrown around all too often. One thing is for certain though, and it’s that…
Solid favourites of ours, Wellgosh, have just opened a second store, expanding their East Midland’s presence from Leicester to Nottingham. The store opened on 6 Clumber Street, right…
Layer, layer, layer. Nanamica, Snow Peak, Snow Peak. A dash more Nanamica. Cav Empt for good measure. Clarks, Parra. It’s a solid set up. Our mates at Wellgosh…
Wellgosh has styled their extensive Braindead collection, highlighting new pieces from the AW21 range. From my perspective, the star of the show is the adjustable Skate Pants in…
Wellgosh’s latest curation series styles a ridiculously expensive Ten C Parka with some cosy winter staples. The Sniper parka in soot grey is crafted from waterproof and windproof…
As of recently, Wellgosh is into the habit of curating looks. This time, there’s a full black Maharishi outfit featuring the best of Maharishi’s east-meets-west themes. The understated…