If you love a logo and heaps of heritage then cast your eyes upon this carefully constructed sweatshirt from Belstaff. Proudly proclaiming their name and start date it features the year 1924 which is when it was set up by founder Eli Belovitch in Longton, Staffordshire hence the name Bel–Staff. Which means if I set up my own brand it’d be called Sumstock, actually that’s not too bad is it? Though I think Belstaff is miles better as a name, so stick with these guys until I’ve moved house and found somewhere that sells premium quality sweatshirts.
Buy a Belstaff 1924 Logo Sweatshirt from Psyche here.