Whilst there may be many beautiful churches and cathedrals in the city of Milan there is only one place that I want to go and worship there. It’s the newly opened C.P. Company Flagship store on Corso Garibaldi 95. As part of the legendary Italian brand’s global retail project the experimental store has been created to provide an immersive experience for C.P. customers. The interior though minimalist is of a modular construction that allows for a constant rotation of clothing alongside colour schemes that reflect the same ones employed in C.P.s dyeing process.
Nothing has been left to chance and every detail has been taken into consideration from the controlled sound experience to the ‘day and night ‘reactive light box. The store also features a dedicated area to the Bespoke Colour Project where customers can buy purchase a unique C.P. garment dyed to a specific colour of their choosing. The only thing I think is missing is an actual altar but I’m sure there’s probably one hiding in there somewhere (that’s made from 50 Fili material).
