Apparently this pre-autumnal collection from Norse Projects is ‘an exploration of the junction point between the culture of indigo and the graphical expressions of nautical style, where navy meets indigo in a sea of blue.’ What do you think about that then? Pretty deep huh? They go on to say that… ‘The collection uses complex textural expressions and deep blue tones in juxtaposition with light neutrals. Crafted fabrics and soft hand-feels meet crispy, sporty cottons and ripstop structures.‘ Which is all well and good, though if I were to try and sum all this up into one media-friendly soundbite then I’d just say that it’s Scando-nautical as fuck. There you go, sorted. How nice is that jacket by the way?
