If there’s one fashion movement to come from the last 18 months of lockdowns it’s 100% luxury leisurewear. The rise of the tracksuit has been very apparent with most people choosing to put comfort at the forefront of their style choices.
Picante’s latest launch puts focus on their current range of sustainable tracksuits, just in time for the winter months. These cut and sew tracksuits are made from 100% organic heavyweight cotton and come in a fresh green and staple grey marl, sure to fit into anyones wardrobe.
The creative duo of Saam Zonoozi and Jude Taylor have joined forces to co-create Picante, pulling inspiration from their love of food, drink, and travel. Working with creatives from around the world their latest campaign features Zac Alsop (The Zac and Jay Show) and Flossie, placed at the centre of the urban jungle with their world tracksuits at the forefront.
As a new company, Picante intends to instill a conscious behaviour towards the environment using organic cotton, recyclable packaging and reducing waste wherever possible. These are all important elements that build up the Picante World. This is the beginning of the World capsule as they look into new designs and products next year.
Tracksuit available to buy here.
