Shot by London director, Akinola Davies Red Wing Heritage’s first-ever global campaign focusses on three fascinating profiles each of whose narratives share a running (red) thread of “community sustainability”.
This super cool campaign features bee-keeping, synth wizard DJ Bioni Samp, awesome Octogenarian influencers Want Show Laundry, and Philadelphia Urban Riding Academy’s very own Concrete Cowgirl professing their love of Red Wing whilst doing their own inimitable things that they do.
Entitled ‘Out Of Fashion since 1905’ the campaign reflects Red Wing’s love for keeping it real rather than riding any trends or hype obsessions with the emphasis being on the positive effect each of their models is having on their community and the environment. Find out more about the new Red Wing Heritage campaign here.
