Not just me that’s getting back excited by adidas. I know ‘cause I see it around me in that ‘virtual universe’ of the internet and social media. Gary…
I can vividly remember when Adidas ‘dropped’ the Micropacer the first time round. Someone had a magazine with an advert for them in it and it was…
What a load of balls, modern football is, isn’t it? Designed and built by numbers, industrial estate stadia; overpriced all-ticket matches; souped up stewarding, we all know…
I went into the adidas UK HQ this week. It was weird. I was talking about grown up stuff. As I entered the massive shoebox through some confusing…