This shirt from RRL is so Hawaiian that not only does it feature their native flower the hibiscus but it also has buttons made out of coconut shell.…
Honouring the origins of the Hawaiian shirt, this RRL piece references (in photographic form) the US navy shore leave sojourns that in term led to the popularity of…
As well as making proper brilliant gear to go climbing mountains in or to do a spot of fly-fishing, Patagonia also do a strong line in gear for…
Aloha! Did you watch Shed of the Year the other day? Did you see the shed done up all Hawaiian surfer style? Superb wasn’t it? Inspired by this Polynesian…
Originally published in 1983 The Curse of Lono is a hilarious and hallucinatory Hawaiian account of Hunter S Thomson and co. larging and ligging their way through the Honolulu marathon. Beautifully…
Continuing the ‘Surfs Up!’ vibe that seems to be emerging here at the Proper Beach Shack, Brooklyn We Go Hard have clearly caught some pretty surfadelic waves and…
I dare you. Go on. Go on. I dare you. I dare you to buy it. I dare you to put it on and wear it to a…
For their SS12 collection Burkman Bros have gone all Magnum P.I. on us (kind of). The N Pali coast on the island Kaua to be precise and everything…