Iceland’s 66°North was founded in 1926 by Hans Kristjánsson, who lived and worked in the harsh conditions of the Westfjords. He began by developing protective gear for the local…
We’re not ones for blowing our trumpets here at Proper, we’re great at promoting brands and highlighting fantastic retailers but when it comes to our own output we…
Scandinavia is the home of coats. It’s where nice coats are made and bad coats are binned. It’s where proper outerwear was born, and Iceland’s 66°North have been at…
In Proper Mag 24 – and ahead of big coats time – we caught up with the CEO of Iceland’s most exciting clothing brand 66North. We discussed where…
Denmark and Iceland have a long history of involvement together but this is perhaps the two nations greatest achievement to date. Following on from the four technical jackets…
Managed by semi-scouse scrambled-egg stalwart Kerry Katona, Iceland is a unique British food retailer with over 860 stores throughout the UK, a further 40 owned or franchised stores…
“I need a wide open space der ner ner, ner ner ner nerr nerr” sang Mansun, whatever happened to them lot? I think my mate had a fight…