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Clothing

Café Mountain and Norbit partner for do-it-all jacket

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Clothing

JJJJound & DESCENTE All Terrain is back better than before

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Footwear

Meanforme Mean Business with new Binley release

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Clothing

A Kind of Guise & Nanamica channel dog walking in latest collab

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Clothing

Five pieces of outerwear from Fjällräven

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Clothing

Passenger answers Proper’s Komorebi Call

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Clothing

Café Mountain and Norbit partner for do-it-all jacket

By Henry Robinson 15/12/2025

During many a rainy afternoon, we’ll sit in the Proper office and daydream about the dream jacket. Many wild and wacky ideas get thrown about, but we always…

Clothing

JJJJound & DESCENTE All Terrain is back better than before

By Henry Robinson 15/12/2025

Fashion collabs belong to the same sect as football managers, relationships and holidays. In that they’re generally never quite as good the second time around. We’re not quite…

Footwear

Meanforme Mean Business with new Binley release

By Mark Smith 12/12/2025

We first brought you news of Meanforme well over a year ago now, when our friend Steve Tuite launched the brand. Since then, things have gone from strength…

Clothing

A Kind of Guise & Nanamica channel dog walking in latest collab

By Henry Robinson 12/12/2025

Most Nanamica collaborations arrive calmly, drifting in like a boat on a slow evening tide. But this latest one doesn’t. Gentle ocean sounds have been interrupted by barking.…

Clothing

Five pieces of outerwear from Fjällräven

By Henry Robinson 12/12/2025

If you’ve got push notifications switched on for the BBC News app, you’ll have seen the alert this morning: the UK economy unexpectedly shrank by 0.1% in October.…

Clothing

Passenger answers Proper’s Komorebi Call

By Mark Smith 10/12/2025

It’s impossible to move these days without some reference to the great outdoors. The popularity of hiking and all that goes with it is undeniably at a peak,…

Clothing

SEVENSTORE braves the cold with new Performance Lifestyle running campaign

By Henry Robinson 10/12/2025

Running is tough. Even when you’ve got perfect levels of fitness, no injuries, ideal weather conditions, and your favourite pair of shoes on, it still requires a healthy…

Clothing

The Ultimate Proper Gift Guide

By Mark Smith 09/12/2025

Everyone else is throwing their Christmas list about so it’d be remiss, rude and downright reckless if we didn’t indulge ourselves too. If you’re looking for some inspiration…

Clothing

SEVENSTORE Black Friday picks

By Henry Robinson 28/11/2025

Black Friday has arrived. The one day a year when people get ironed out over discounted blenders and Jeff Bezos actually refreshes his banking app. Usually, we try…

Clothing

66 hours in Iceland with 66° North to celebrate 100 year anniversary

By Andrew Lee 28/11/2025

I’ve had a thing for Iceland, and the Nordics in general, for as long as I can remember. Maybe it’s a subconscious pull that comes from being a…

Clothing

Pub knitwear with The Garbstore

By Henry Robinson 26/11/2025

As soon as you can see your breath hanging in the air and a layer of frost clinging to car windscreens each morning, you know proper pub season…

Clothing

Our Legacy dive into C.P. Company archive for heritage-inspired collab

By Henry Robinson 25/11/2025

Just when you thought things were winding down for the year. Just when you thought it was all about to go quiet. Just as you thought you were…

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    • Café Mountain and Norbit partner for do-it-all jacket
    • JJJJound & DESCENTE All Terrain is back better than before
    • Meanforme Mean Business with new Binley release
    • A Kind of Guise & Nanamica channel dog walking in latest collab
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