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Clothing

Mizuno takes to London’s streets for first drop of 2026

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Clothing

A Good Look – La Haine (1995)

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Clothing

Fjällräven dream of lighter days & lighter gear with SS26 Trekking collection

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Clothing

Six of the Best – Properly big coats

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Clothing

Goldwin & OUR LEGACY produce Winter Olympics inspired collab

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Clothing

Proper’s guide to micro-resolutions you’ll actually stick to

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Clothing

Mizuno takes to London’s streets for first drop of 2026

By Henry Robinson 14/01/2026

Almost every footwear brand on the planet claims to be doing things differently from the rest. But in reality, very few are. Rehashed colourways of a generic-looking low-top…

Clothing

A Good Look – La Haine (1995)

By Henry Robinson 14/01/2026

Gritty Parisian streets. Police brutality. Angst. Murder. Intense performances. Sportswear. Only one piece of media should be springing to mind – Mathieu Kassovitz’s 1995 masterpiece La Haine. La…

Clothing

Fjällräven dream of lighter days & lighter gear with SS26 Trekking collection

By Henry Robinson 13/01/2026

Convincing yourself to get outside in January is hard. It’s cold, wet, often snowy, and the only thing more depleted than your motivation is the amount of daylight…

Clothing

Six of the Best – Properly big coats

By Henry Robinson 13/01/2026

We’re becoming increasingly aware that people are using the phrase ‘big coat’ in contexts where it’s not warranted. We’re here to remind you that a big coat isn’t…

Clothing

Goldwin & OUR LEGACY produce Winter Olympics inspired collab

By Henry Robinson 09/01/2026

You might think it’s cold in the UK right now, but trust us, it’s nothing compared to Nozawaonsen in Japan. They’re currently sitting in -10 degrees, and 40cm…

Clothing

Proper’s guide to micro-resolutions you’ll actually stick to

By Henry Robinson 09/01/2026

If you set yourself a New Year’s resolution, chances are you might be giving it up today. Research has shown that the second Friday in January, often referred…

Clothing

Nanamica cure January blues with sunny SS26 lookbook

By Henry Robinson 08/01/2026

January is tough, and making it through all 31 days (each more wet, horrible and bleak than the last) can be a real struggle. The internet will prescribe…

Clothing

Cold Dip, Warm Zip – Proper takes big coats to the Alps

By Henry Robinson 06/01/2026

If you asked anyone to make a Proper mood board, we’d hope ‘BIG COATS’ would be slapped right in the middle, written in enormous bubbly letters. Since our…

Clothing

Proper Picks – January 2026

By Henry Robinson 05/01/2026

Fun is up, you lot. Just as we’ve collectively dusted off a hangover from New Year’s Eve, we’ve been thrust back to the cold, harsh reality of regular…

Clothing

ST95 reconnects with the past to shape the future

By Mark Smith 26/12/2025

To mark three decades since the birth of ST95, the brand has looked back to where it all began, not through nostalgia, but by reactivating its original visual…

Clothing

Usual Objections is reshaping the way we approach sportswear

By Henry Robinson 23/12/2025

No matter what people say, running a brand is tough. Constantly shifting consumer tastes, ever-rising costs, a growing population of idea thieves and general over-saturation. It’s a miracle…

Clothing

Field testing HOKA’s ultimate everyday shoe

By Henry Robinson 23/12/2025

The age-old question: What makes the perfect everyday shoe? Well, first and foremost, it’s got to be comfy – properly comfy. Lots of cushioning, a nice soft upper…

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    • Mizuno takes to London’s streets for first drop of 2026
    • A Good Look – La Haine (1995)
    • Fjällräven dream of lighter days & lighter gear with SS26 Trekking collection
    • Six of the Best – Properly big coats
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