Woolrich AW17

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Hands up who’s already started getting a bit giddy over next season’s jackets? Yeah me too, just one more month and we can officially start to confine all our summery garms to the back of the wardrobe and bring out the big guns. Though it never really works out that way does it?

In my experience of seasonal jacket rotation, I find it’s always better to get yourself a brand new jacket in order to herald the arrival of this auspicious time of the year before you start to delve into your archives. And whilst there’s no massively logical reason for doing this, just imagine the huge adrenaline rush you’ll get when that new coat first drops onto your shoulders. You can’t buy that feeling can you? What am I talking about, of course you can, you can buy it from Woolrich because they’ve made some proper amazing coats for AW17 (as well as some smart sweatshirts if you can’t wait another month). Ye Gods would you take a look at that camo number….



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