Hummel HIVE SS20

This is some seriously cold gear from Hummel HIVE this season in both senses of the word. As their SS20 collection takes it’s inspiration from ‘Cold Hawaii’ on the west coast of their native Denmark and the mad-heads who choose to go surfing there. Combining their 90s oversized sportswear vibes with seaside colour palettes you can almost feel the wind and waves lapping over you can’t you? Aeloha indeed.


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