The Beyond Boundaries SS22 Campaign from Parajumpers is inspired by the resilience of nature.
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“A natural landscape untouched by humankind; the powerful energy evoked by wild and rocky sceneries. There is no boundary that can contain the stateliness of nature.”
Parajumpers is an Italian-born brand inspired by the lives of the real-life Parajumpers of Anchorage, Alaska. This means that hard-working nylons, down-padding, and (faux and real) fur linings are in the brand’s DNA.
The Parajumpers Beyond Boundaries SS22 campaign is an attempt to find a moment of respite in the fast-paced world that we live in. Centred around mental resilience, the collection alludes to the possibility of finding peace and renewal in nature.
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“The combination of colours and styles create unique pieces that are able to adapt to any environment. Textures play a game of opposites: on one hand, delicate and aethereal; on the other, strong and hard-wearing.”
The items include stand out gilets, sweaters complete with Parajumpers signature toggles, gradient fleeces, and quilted coats.
Head to Parajumpers site for more details.
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