Syndicate Original SS17 #tooyoungtodie

Though I’ve never been to the Ukraine by going off this latest collection from the fresh young label Syndicate I’m guessing that it’s quite possibly the coolest country in the world right now. Knocking all of the other wannabe scally/roadman chic appropriators clear out of the park, you get the definite impression that this lot have spent a fair bit more time hanging out on big brutalist council estates than the time it takes to wrap up a ‘really edgy’ photoshoot. Refusing to compromise on comfort or brightness the #tooyountodie collection is a fiesta of logos, loose fits and reflective fabrics in all the right colours. I only wish that this wasn’t just a collection of ace clothes and cool models but was actually shots of characters taken from a forthcoming Gomorrah style series set in Kiev.


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