Clothing

Gramicci and Adsum Combine to Take You to Heights

As George McFly said in the true-to-life documentary series Back to the Future, if you put your mind to it, you can accomplish anything. That is true of the agile aesthetes in this photoshoot for the coming together of Gramicci and Adsum.

How on earth have they managed to climb so high without falling/evacuating their bowels? Seriously, it’s some feat. It almost takes away the focus from two of our favourite brands combining on a capsule collection that has everything a capsule collection should have. A few bits everyone will like, some stuff the cooler types will be daring enough to wear and plenty of synergy between everything on offer. It’s exactly what you want from both brands and comes in colours that are pretty appropriate for Springtime, no matter whether you’re sleeping off last night’s excess in the park or working it off climbing a building.

It’s available at the Gramicci website and that of Adsum, now.

Oh and we were joking about the climbing up buildings thing. Look, here’s how they did it. Simple yet very effective.

Mark Smith

I had pizza for tea.

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