When a brand is so accessible, it’s obviously great, but when its own website ends up competing with valued stockists, how does it maintain a point of difference?
Well, Gramicci have come up with a novel way of doing just that, via a range of items you can only get from their own website.
The collection boasts a customised feel, a little more niche than their regular fayre, but most product categories feature, from accessories to shorts and trousers.
If you’re after something not everyone will be wearing and you’re already a part of the Gramicci tribe, get on their online exclusives here.
