The way footwear brands self-reference is nothing new. adidas Originals is largely based on the reissuing of old models and every other long-established brand has mined its own archives at one time or another. New Balance are no strangers to this practice, though bringing back a shoe from as recently as 2010 isn’t something you see every day.
Inspired by New Balance designer Yue Wu’s view that New Balance shoes hold their shape and form like no other, the ‘Protection Pack’ returns for 2023 in multiple colours,
Take a look at Eqqvs, here.
