For a brand that was known for making mint football kits in the 90s, but trainers for your weird cousin to kick shit in, Hummel have done fucking well to bring it back.
HUMMEL HIVE is one of the most exciting projects about right now and this latest release marks the brand’s first stint away from football, handball and running.
The re-introduction of the MINNEAPOLIS OG is a trainer designed as a basketball shoe amidst a golden era in the sport, and has done nothing to damage their recent sparkling form.
A wave of Americana culture took over in Scandinavia during the 1980s, most specifically with a newfound passion for the sport and style of basketball – hummel reacted with the MINNEAPOLIS OG.
With deep roots in the street style of the era, the trainer forms its unique silhouette using mid-cut styling, an EVA mid-cup sole and a classic rubber outsole.
It uses a long heel counter and quarter overlay panels which combine with premium leather and subtle suede detailing to create what was, and still is one of hummel’s most iconic and innovative trainers to date.