Pleasures’ output intends to connect the globe through controversy.
Ever since Pleasures was founded by Alex James in 2015, the brand has stuck out for its eye-catching and controversial designs.
In 2016, the brand catapulted itself from the position of streetwear newbies to coveted – if slightly contentious – icons, by plastering Kurt Cobain’s suicide note onto a t-shirt. The move upset diehard fans and grunge stans, but succeeded by getting everyone talking, and reached commercial success. The t-shirt sold out rapidly.
Since then, Pleasures has reached out to graphic designers the world over, using freelance designers from around the globe and building an in-house team at their HQ in California.
Aside from controversial statements, the brand is renowned for consistent and innovative graphic output and illustration. The latest piece, featuring a design by Andi Repke, showcases that, as a spandex-clad woman wearing a gas mask bong graces the t-shirt’s chest.
Head to John Anthony for more of Pleasures’ unique illustration and design.