Start spreading the news….. that New Yorks are without a doubt one of the greatest adidas silhouettes of all time as well as being one of the comfiest.…
adidas Originals are on fire with ace videos this week aren’t they? Whilst we’re still on a high from that ace EQT film we’ve just been sent this slightly…
How ace is this Ridley Scott-esque promo film for adidas EQT? I actually went a bit light-headed watching it as teutonic trainers, footage from the fall of communism…
For the first instalment of adidas Consortium’s sneaker exchange project Parisian super store Colette have combined forces with LA’s UNDEFEATED to recreate an exquisite EQT Support as well as…
Imagine your little cousin and her Dad won a competition where they got to design a shoe. This is what they’d end up compromising on. Something old, something new,…
I’m getting goosebumps just looking at these adi Marines and thinking about Oi Polloi back in the early days when discovering their treasure trove of vintage adidas shoes…
Blimey! Do people say blimey anymore? I do. Especially when I see this sort of thing. Yosuke Aizawa’s White Mountaineering has added a coat of outdoor tech thinking…
Aptly titled given the recent political upheaval, this Fallen Future collection from adidas Originals is bang on, as far as I’m concerned. Packed full of colours which say…
adidas Originals have hit us with another round of amazing EQTs this time adding reflective XENO material to the EQT Support 93 and ADV silhouettes for the ultimate in…
OK before I start this can everyone stop whining on about how the Spezial range runs out and isn’t available everywhere? It’s called Spezial for a reason you…
To celebrate the arrival of the latest adidas Spezial range the Hip Store are holding an amazing launch party next week at Munro house in Leeds. The event…
‘Hu is short for human – human being, human race, humankind but Hu, itself is also a reference to colour. As human beings, we all have a colour.…
Back in 1984 to herald the start of the Los Angeles Olympics adidas created the LA Trainer, a crossover classic whose cutting edge Vario Shock-Absorption System (i.e. the pegs)…
Behold these two particularly pleasing and futuristic looking versions of the mighty adidas NMD mid-cut model. The CS1 version sees the NMD’s sock-fit Primeknit textile upper rendered in…
Much is made of the vast lineage of football shirts these days. Back when I was a lad, and it was all fields round here, shirts were baggy…
An adi and Palace collab is always gonna make total sense innit? Especially when they keep it on a 1990s sportswear-meets-streetwear tip. For this season you’ve got packable jackets,…
Q. When is a tennis shoe not a tennis shoe? A. When it’s a skateboarding shoe. Yes that’s right, this cool, Proper reading customer is wearing a superb…
Do you remember when you first saw saw the adi EQT logo around 1990, and thought, ‘yeah that’s alright, it’s no Trefoil, like what’s on my trainers, but…
https://www.youtube.com/watch?v=CupTwyj3JrI&feature=youtu.be What do you make of this then? For their SS16 campaign adidas Originals have made a forward-thinking film that features a talented group of artists (including Aleali…
If you’re an adi obsessive then chances are that there’s a special place in your heart/wardrobe for the adidas Jeans. Originally released in the mid seventies and unusually…
Take the old, the new and sprinkle them with a touch of Andrij Voronin and it all looks surprisingly smart. Palace and adidas aren’t the most obvious bedfellows,…